Dearman in Madrid: Reflections on the Fruit Attraction Trade Show

Dearman’s zero emission technology has immense potential around the world. While we’ve made strong progress in showing how we can help tackle air pollution, we’re now actively looking at another major problem: food loss. This is a problem for small operation farmers who are unable to afford efficient cooling facilities. Not only is some of their...
Dearman in Madrid: Reflections on the Fruit Attraction trade show

Dearman’s zero emission technology has immense potential around the world. While we’ve made strong progress in showing how we can help tackle air pollution, we’re now actively looking at another major problem: food loss.

This is a problem for small operation farmers who are unable to afford efficient cooling facilities. Not only is some of their harvested produce lost before it reaches market, but the facilities they have access to may be powered by dirty diesel.

And so Dearman recently visited Madrid to attend Fruit Attraction, a major international trade show for the fruit and vegetable industry. More than 1,600 exhibiting companies and 70,000 professionals from 120 countries were there.

We recently wrote about our project in South Africa to develop a mobile pre-cooler system that is clean and cost-effective for small farmers. It has enormous potential- deploying 250 Dearman pre-coolers in South Africa would be sufficient to process the 350,000 tonnes of fruit and vegetable wasted annually during post-harvest handling & storage.

Attending Fruit Attraction gave us the opportunity to meet many growers of fresh produce from across southern Europe. We were able to discuss and understand the issues, challenges and limitations they face regarding their operations, logistics and cold-chain effectiveness that together aim to ensure consistently high quality produce. Shelf-life and meeting strict supermarkets requirement is naturally a top priority for farmers, and from our discussions with many organic farmers, it became clear that supply chains being environmentally friendly was increasingly important for them.

In many cases, their experiences reinforced Dearman’s view that a mobile pre-cooler may be effectively used to improve quality, extend shelf life and reduce food waste. In fact, we were told that every extra non-refrigerated hour allowed harvested produce to spoil. Subsequently, our cost effective, zero emission mobile pre-cooler received positive feedback from a wide range of potential end-users we spoke to.

Our next step is to gather detailed data from these new contacts, allowing us to demonstrate the financial and environmental benefits of the MPC for a wide range of cases. A number of the businesses we spoke to expressed an interest in trialling the MPC once built in 2019.

All in all, our Madrid visit was an extremely useful fact-finding trip for developing our mobile pre-cooler concept. Watch this space to see how our plans progress over the coming months.

Louise Alter
Commercial Analyst

Established in late 2011, Dearman is developing a suite of zero-emission technologies, powered by the expansion of liquid air or nitrogen.

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Peter Dearman inventor of the Dearman Engine
Peter-Dearman-inventor of the Dearman Engine
Source: dearman.co.uk